In today’s competitive online market, visibility means everything. Without a strong digital presence, even the most brilliant products can go unnoticed.

Short-form video platforms such as TikTok and Instagram Reels have transformed the way people consume and create content. What used to be a trend among young audiences is now a mainstream marketing channel, where global brands compete for attention in clips often lasting less than 30 seconds. In this fast-paced environment, music and sound are not secondary elements-they are the primary drivers of engagement. Choosing the right audio can mean the difference between a video that goes viral and one that is scrolled past in seconds.

The contemporary luxury watch market rewards brands that balance heritage with innovation whilst maintaining authentic identity. Two manufacturers exemplifying this balance through distinctly different approaches are TUDOR and Panerai. Both deliver exceptional quality within their segments, yet their philosophies, aesthetics, and target audiences differ substantially.

In September 2025, the packaging industry will witness an event that could revolutionize the way boxes are produced. At Fachpack 2025 in Nuremberg, Zemat Technology Group will present for the very first time its latest innovation – Boxmat Modular, a modular box making machine. This breakthrough solution was created to grow alongside your business and unlock entirely new opportunities.